Crystal Studio is a creative partner
for premium brands, specializing in the
concept development, design,
and production of promotional
merchandise and offline experiences.
Crafting Brand Brilliance.
Crystal Studio transforms brand identities into cohesive experiences.
From strategic direction to merchandise, offline experiences, and content production, we create meaningful brand expressions across every touchpoint.
We believe every interaction is an opportunity to express a brand's character and create lasting connections with its audience.
We develop work that feels authentic, purposeful, and enduring.
Every detail is considered to ensure each experience is as memorable as the brand behind it.Our Services
Promotional Merchandise
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Emphasis on unique design
and creating brand experience
for customers
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Offering various production level,
catering to a wide range of client
budgets. We promise to meet
diverse market needs without
compromising quality.
Space/Event Planning
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Capturing the essence of the
brand’s story and heritage and
designing spaces that tell a story
to customers
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Creating environments that engage
customers to interact with the
products and enhance connection
with the brand
Content Production
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Creating a sense of luxury
and exclusivity through
informative or social content, ex.
product display pages(PDP)
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Reports that measure the
outcome of projects and provide
qualitative feedback for future
strategies
Projects
Clase Azul
Category
Premium Tequila brand
Product
Shaker & Shot Tray Set
Goals
Boost sales for Clase Azul in Japan, South East Asia & Korea
Services
Product Design / Manufacturing
Product
Promotional goblet
Goals
Enhance brand awareness for Clase Azul in clubs and events
Services
Product Design / Manufacturing
Product
Pop up store @ House of Shinsegae
Goals
Official launch of Clase Azul Ultra in Korea
Services
Space Design / Space Installation
Product
Leather Bartender Apron
Goals
Enhance bartender professionalism at Clase Azul events
Services
Product Design / Manufacturing
Product
Signage @ Filleter Seoul
Goals
Displaying SKUs in store window of official partner restaurant
Services
Design / Installation
ROSÉ
Category
K-Pop artist at THE BLACK LABEL
Product
Stickers, Keyring, T-shirts, Ball Cap, Candle
Goals
Created a cohesive merchandise line for pop-up experiences in Korea and global
markets following the global hit of ROSÉ's APT.
Services
Product Design / Manufacturing
MEOVV
Category
K-Pop artist at THE BLACK LABEL
Product
Duffle bag, Gym Sack, Cap, T-Shirt, Bandana, Hair Clip, Necklace, Scrunchie
Goals
Establishing MEOVV's debut identity through a “clean girl” and sporty aesthetic
Services
Product Design / Manufacturing
Red Velvet
Category
K-Pop artist at SM Entertainment
Product
Korean Stamp Set
Goals
Blending traditional Korean aesthetics with album <Chill Kill>
Services
Product Design / Manufacturing
Product
Mother of Pearl tin case
Goals
Blending traditional Korean aesthetics with album <Chill Kill>
Services
Product Design / Manufacturing
aespa
Category
K-Pop artist at SM Entertainment
Product
Mini locker & sticker set
Goals
Mini locker package targeted at the 1020 teen, aespa fan
Services
Product Design / Manufacturing
Product
Chain phone strap
Goals
Metallic chain phone strap phone for <Armageddon> album
Services
Product Design / Manufacturing
NCT Dream
Category
K-Pop artist at SM Entertainment
Product
Paper incense set
Goals
Promotional merchandise for <Dream Scape> album
Services
Product Design / Manufacturing
Product
Keychain
Goals
Merchandise designed with elements from the <Dream Scape> music video
Services
Product Design / Manufacturing
LACALUT
Category
German toothpaste brand
Product
Advertisement campaign content with actor Seo Gang Jun
Goals
Image & video content to boost brand visibility
and appeal to a wider audience in the Korean market
Services
Concept Planning / Content Production
Bioelectra
Category
German supplement brand
Product
Advertisement campaign content with actor Park Hae Jin
Goals
Image & video content to boost brand recognition and
generate sales for Biolectra within the Korean market
Services
Concept Planning / Content Production
Product
Product Display Page
Goals
To increase online sales conversions by
providing comprehensive product information
Services
Data organization / Design
Contact Us
Director / Cecile Kim
cecile@crystalstudio.co
kakao: cecilekim
Services
Brand Experience
Product Manufacturing
Space/Event Planning
Content ProductionLocation
Seoul, South Korea